Vanilla values on the DC mall

The program opened with a homily by President Bush about American values, teamwork, dedication and the National Football League.

It ended with Aretha Franklin singing the National Anthem, with the glare of red rockets reaching the dome of the U.S. Capitol.

Washington Redskins great Joe Theismann reverently called it "a national moment of remembrance," saluting thousands of uniformed military personnel in the crowd. ABC Sports and "New Pepsi Vanilla and Diet Pepsi Vanilla, the Not-So-Vanilla Vanilla" simply called it "NFL Kickoff Live 2003."

This pre-packaged spectacle on the National Mall was business as usual for most American viewers. But it may have taught a lesson to the 7,000-plus pastors, parents and youth ministers who read and passed on one of Walt Mueller's email alerts to punch "record" on their VCRs and use this as a religious education lab.

"This kind of stuff has become so mainstream that we don't even blink," said Mueller, founder of the Center for Parent/Youth Understanding (www.cpyu.org) in Elizabethtown, Pa. "The whole thing is about mass marketing, of course, but those messages are mixed in there with patriotism, sex, entertainment, sports and everything else. ...

"This was a peek into the American soul. It said, 'This is what we value. This is what we think is acceptable, good and, of course, cool.' "

The show had something for everyone, from the generic rage of tattooed suburban rockers to bluesy power chords by graying superstars who are eligible for the AARP. Football legends hugged military heroes, while TV producers wrapped everything in red, white and blue.

But the reason many tuned in was to see what former Mickey Mouse Club boy toy Britney Spears would do to top her girl-on-girl love fest with Madonna on the recent MTV Video Music Awards. The one-time Southern Baptist babe gave it her best shot, lip-syncing her way through gender-bending "freak dance" moves that mimicked sex with reed-thin female dancers as well as the hunky males.

Washington Post critic Tom Shales was amused, in a tired sort of way: "When they weren't being groped or fondled by her, dancers helped Spears strip her pants off, revealing a bikini-like black bottom. ... They even helped straighten out the little pixie's shorty shorts so that they didn't reveal too much. Or maybe so that they did."

It was a pathetic sight, said Mueller, and many viewers probably laughed. But it's important for adults to see this through the eyes of millions of girls who started watching Spears – with parental blessings – when they were nine or 10 years of age. Now they are entering a time of tremendous physical, emotional and spiritual changes.

What did they see on their television screens?

"Twelve- to 14-year-old girls are not going to watch something like this and say, 'Oh, what a cynical attempt to be shocking in the name of commercialism,' " said Mueller. "No, the girls who grew up with Britney – whether they want to admit it or not – have to see this and think: 'This is how Britney looks now. This is how she acts now.

Pat Summerall's new life

As the final seconds tick off the game clock, players stream off the sidelines until the two waves of team jerseys meet at midfield.

Football fans watch this colorful scene Sunday after Sunday on television. Many combatants trudge together to the locker rooms, while others rush to embrace former teammates. Soon, a circle forms as players from both teams kneel in prayer.

"That's when we pull back to that wide shot of the stadium and cut away as quick as we can to the studio in New York," noted Pat Summerall, who recently called his last Super Bowl with John Madden, his professional partner of 21 years. "For years, I've been trying to tell people up in the booth that something interesting was going on down there and we ought to show it. ...

"Those players praying together on the field stand for something. This is one of the uncovered stories in sports today."

Summerall knows what is happening in that circle because he has lived it.

It would have been unthinkable, said the 71-year-old broadcaster, for his old New York Giants teammates to exchange friendly greetings with their opponents before the game and they sure wouldn't have been seen praying with them afterwards. There were unwritten rules about that sort of thing 40 or 50 years ago in the National Football League.

Today, there are prayer groups inside and outside locker rooms. More players are openly talking about their faith and they don't care who listens. This has caused tension in some teams, while creating unique bonds of unity in others. Meanwhile, there are – as always – scores of professional athletes who abuse alcohol and drugs and whose private lives are, at best, confused.

Summerall has seen it all. He almost drowned in alcohol before drying out in 1992 at the Betty Ford Center. Then, at age 66, he found new life in the waters of baptism. Now, as he enters a new stage of his media career, Summerall is trying to figure out how to tell both sides of this story.

"You don't stay in the business he has been in as long as he's been in it without being able to grow and change and learn. That's just part of being somebody like Pat Summerall," said the Rev. Claude Thomas of the First Baptist Church of Euless, outside Dallas. "But as his pastor, I think it will be fascinating to see how his growth as a professional is going to fit in with the continuing growth in his faith. ...

"I know one thing: God has a purpose for Pat's life and his talents."

In the weeks since Super Bowl XXXVI, Summerall said he has spent most of his time responding to the hundreds of letters and telephone calls that followed his graceful swan song with Madden and Fox Sports. It's too soon to start talking about contacts with other networks, but it isn't too soon to start thinking about options.

It would be easy to spend months doing nothing but public speaking, said Summerall. But even this part of his life is changing. In the past, groups asked him to come tell a few funny stories, share a few touching memories and serve up some insider sound-bites about sports and television. Now, Summerall is being asked to focus on something totally different – the very personal story of his battle with alcohol. That will mean talking about his faith.

"I know that I have a story to tell," he said. "What I'm discovering is that quite a few people actually want to hear about the baptism part, too. I can't be silent about that."

Summerall said it helps that he no longer feels helpless and alone. Wherever he travels, he has been able to find athletes and coaches who are on the same path. Sometimes they even have to meet in football stadiums. It's getting easier to spot them.

"It's like an alcoholic looking for a drink. If he wants it bad enough, he can find it – no matter what," he said. "I'm like that when it comes to finding prayer services and Bible studies. No matter where I am working, I know that they're out there and I can find them."