mass media

Apple, iSacraments and this lonely age

Probing the mysteries of Christmas, Pope Benedict XVI asked his flock gathered in 2006 to ponder what this season might mean to people living in the Internet age. "Is a Savior needed," he asked, "by a humanity which has invented interactive communication, which navigates in the virtual ocean of the Internet and, thanks to the most advanced modern communications technologies, has now made the earth, our great common home, a global village?"

What the world really needed, quipped Gizmodo writer Brian Lam, responding to the pope, was a new spiritual tool. Thus, digital believers were waiting for a John the Baptist -- Apple's Steve Jobs -- to "unveil Apple-Cellphone-Thingy, the true Jesus Phone" during the upcoming rites of the Macworld Conference.

That online exchange set the stage for an Apple advertisement that serves as a stained-glass image moment revealing the mysterious role that digital devices now play -- moment by moment -- in the lives of millions, according to University of Notre Dame business professor Brett Robinson, author of "Appletopia: Media Technology and the Religious Imagination of Steve Jobs."

In the ad, a human finger reached out of darkness toward the rows of icons on the glowing iconostasis of the new iPhone screen above this incantation: "Touching is Believing." For Robinson, there is no way to avoid a connection with the biblical image of Jesus inviting the doubting St. Thomas to put his finger into the wounds on his resurrected body and, thus, "be not faithless but believing."

"It's all about the metaphors," said Robinson, in a telephone interview. "You cannot explain what cannot be explained without metaphors. Technology needs metaphors to explain itself to the world and the same is true for religion."

Thus it's significant that, for some many consumers, the use of Apple products have become what scholars have long called the "Apple cult," he said. It's also clear that Jobs -- drawing on his '60s driven devotion to Eastern forms of religion -- set out to combine art, technology and philosophy into a belief brand that asked consumers to, as stated by another classic ad, to rebel and "think differently."

"It's easy to get into arguments about what is a religion and what is not," said Robinson. "But there's no question that the giant glass cube of the Apple Store on Fifth Avenue" in New York City serves as "a cathedral and that people go travel there on pilgrimages and that their local Apple Stores are like local parishes. ...

"The goal is to consume something bigger than themselves and then they can draw a sense of identity from those products."

Jobs knew all of that. After fleeing the Missouri Synod Lutheranism of his youth, he went out of his way to rattle traditional cages throughout his career. This was, after all, the man whose company logo was a rainbow apple -- minus one Edenic bite. He tested an early product with a prank call to the Vatican, pinned a $666 price tag on the Apple I and dressed as Jesus at the company's first Halloween party.

In his famous 2005 Stanford University address, Jobs told the graduates to "trust in something -- your gut, destiny, life, karma, whatever. ... Don't be trapped by dogma. ... Don't let the noise of others' opinions drown out your own inner voice."

At the heart of the Apple mythos, stressed Robinson, is an amazing paradox, the yin-yang doctrine that Jobs was trying to sell consumers good computers in order to help them escape a chilly world dominated by bad computers. He sold his refined, graceful devices by using images of enlightenment and community, while users may end up spending untold lonely hours staring at digital mirrors in their hands or on their desks.

The bottom line: Have the products inspired by the "Jesus Phone" turned into narcissistic rosaries?

"That iPhone provides some of the comforts and a sense of security that religious faith provides," said Robinson. "It promises to connect you to the world and to the transcendent. ... Yet most people spend most of their time looking at the same five or six sites online -- like Facebook -- that primarily are about their own lives.

"They spend untold hours in this intimate ritual of touching those phones, clicking and clicking their way through their own interests, their own desires, their own lives. The emphasis ends up being on the 'I,' not the other."

Zombies are US, 2013 edition

It seems to happen whenever Steve Beard hangs out with friends -- especially folks who don't go to church -- talking about movies, television and whatever else is on their minds. "It may take five minutes or it may take as long as 10, but sooner or later you're going to run into some kind zombie comment," said Beard, editor of Good News, a magazine for United Methodist evangelicals. He is also known for writing about faith and popular culture.

"Someone will say something like, 'When the zombie apocalypse occurs, we need to make sure we're all at so-and-so's house so we can stick together.' It's all a wink and a nod kind of deal, but the point is that this whole zombie thing has become a part of the language of our time."

Tales of the living dead began in Western Africa and Haiti and these movies have been around as long as Hollywood has been making B-grade flicks. However, the modern zombie era began with filmmaker George A. Romero's classic "Night of the Living Dead" in 1968, which led to his "Dawn of the Dead" and "Day of the Dead." Other directors followed suit, with hits such as "28 Days Later," "Zombieland," "The Evil Dead" and "Shaun of the Dead." Next up, Brad Pitt in the $170 million-dollar epic "World War Z," due June 21, which could turn into a multi-movie franchise.

In bookstores, classic literature lovers will encounter a series of postmodern volumes clustered under the title "Pride and Prejudice and Zombies." Also, videogame fans have purchased more than 50 million copies of the Resident Evil series and these games have inspired countless others.

But anyone who is interested in the worldview -- if not the theology -- of zombie life must come to grips with the cable-television parables offered in the AMC series "The Walking Dead." This phenomenon, said Beard, has become so influential that it cannot be ignored by clergy, especially those interested in the kinds of spiritual questions that haunt people who avoid church pews.

Truth is, "The Walking Dead" is not "about zombies. It's a show about people who are trying to figure out the difference between mere survival and truly living," he stressed, in a telephone interview. "How do you decide what is right and what is wrong? How do you stay sane, in a world that has gone crazy? ...

"Where is God in all of this? That's the unspoken question."

In his classic book "Gospel of the Living Dead," religious studies scholar Kim Paffenroth of Iona College argued that Romero's zombie movies borrowed from one of the key insights found in Dante's "Inferno" -- that hell's worst torments are those humanity creates on its own, such as boredom, loneliness, materialism and, ultimately, separation from God.

As a final touch of primal spirituality, Romero -- who was raised Catholic -- added cannibalism to the zombie myth.

"Zombies partially eat the living. But they actually only eat a small amount, thereby leaving the rest of the person intact to become a zombie, get up, and attack and kill more people, who then likewise become zombies," argued Paffenroth. Thus, the "whole theme of cannibalism seems added for its symbolism, showing what humans would degenerate into in their more primitive, zombie state."

The point, he added, is that "we, humans, not just zombies, prey on each other, depend on each other for our pathetic and parasitic existence, and thrive on each others' misery."

This is why, said Beard, far too many women and men seem to be staggering through life today like listless shoppers wandering in shopping malls, their eyes locked on their smartphones instead of the faces of loved ones. Far too often their lives are packed with stuff, but empty of meaning.

Romero and his artistic disciples keep asking a brutal question: This is living?

"One of the big questions in zombie stories is the whole 'Do zombies have souls?' thing," said Beard. "But that kind of question only leads to more and more questions, which is what we keep seeing in 'The Walking Dead' and other zombie stories. ...

"If zombies no longer have souls, what does it mean for a human being to be soul-less? If you have a soul, how do you hang on to it? Why does it seem that so many people today seem to have lost their souls?"

Old religion-beat questions linger, even after 25 years

Every year or so, editors are asked to sit patiently while market researchers dissect thick reports about what consumers say they want to see in their newspapers.

That was already true back when Harry Moskos was editor of The Knoxville News Sentinel. But he immediately noticed something strange, when handed the executive summary of one late-1980s survey.

Two words near the top of the subjects valued by readers caught his attention -- "religion" and "family." Yet the professionals interpreting the data offered zero suggestions for improving coverage of those subjects.

"I remember saying, 'Look at that.' ... Those words just jumped out at me, primarily because I knew people in Knoxville tend to see those subjects as connected," said Moskos, 76, in a telephone interview. He recently ended his 60-year journalism career, with most of that work in Albuquerque, N.M., and Knoxville, Tenn.

Of course, he admitted, the fact he noticed the words "religion" and "family" also "says something about the life I've lived and how I was raised" in a devout Greek Orthodox family. "I just knew we had to do something ... to respond to that interest among our readers," he said.

Thus, Moskos asked his team to create a section on faith and family life. As part of that effort, he asked -- at a meeting of Scripps Howard editors -- if the newspaper chain could start a national religion-news column.

That's how -- 25 years ago this week -- I began writing this "On Religion" column for the Scripps Howard News Service. At that time, I was the religion reporter for one of the chain's major newspapers and then I continued this work while teaching, first in a seminary, then in two liberal arts colleges and, now, as director of the Washington Journalism Center.

Through it all, I have been amazed that many people still think religion is a boring, unimportant subject that can be relegated to the periphery of news coverage. The late Associated Press religion writer George Cornell once noted that -- year after year -- at least half of the items in that wire service's global list of the top news events have obvious ties to religion.

And what about that journalistic mantra, "Follow the money"? When hundreds of thousands of sports fans -- spending millions of dollars -- head to stadiums or face their televisions, news organizations respond, big time. What happens when millions of religious believers -- spending billions -- do the same? Not so much.

"Usually, where people put their time and money, that's where their interests are," Cornell told me in 1982. "Newspapers' attention and space are supposed to be geared to people's interests. Right?"

The other big mystery, for me, is why professionals who lead newsrooms rarely seek out experienced, even trained, religion reporters. Discussions of this topic often reference a religion-beat opening Washington Post editors posted in 1994, noting that their "ideal candidate" was "not necessarily religious nor an expert in religion."

Please note the word "ideal." Try to imagine editors saying their "ideal" candidate to cover the U.S. Supreme Court would be someone who is not an expert in the law. How about similar notices for reporters covering politics, education, sports, science and film?

"The religion beat is too complicated today for this kind of approach to be taken seriously," said Russell Chandler, who covered religion for years at The Los Angeles Times. I interviewed him for "Blind Spot: When Journalists Don't Get Religion," from Oxford Press.

"If you don't have experience you have to pay your dues and get some. Then you have to keep learning so that you get the facts right today and tomorrow and the day after that," he said. "I have never really understood what this argument is about. It's like saying that we want to sign up some people for our basketball team and we don't really care whether or not they can play basketball."

This logic also rings true for Moskos, who noted that he once interviewed five skilled sportswriters when seeking someone to cover University of Tennessee football -- a quasi-religious subject for locals. Why not take that approach to religion news?

"If you send somebody out to cover the Oak Ridge National Laboratory," he concluded, "you'd better find yourself a journalist who knows something about science. ... If people are going to get the job done covering religion then they need to find some journalists who know a thing or two about religion."

What, me worry? Whatever

EDITOR'S NOTE: First of two columns on teens and ethics. Take comfort in this: The items on the following "to do" list do not apply to all teens today.

Lie to your parents about those wild weekend plans -- check.

Steal that scarf you want at the mall -- check.

Download that term paper off the Internet and add a few mistakes to confuse the teacher -- check.

Inflate your volunteer hours at your church's soup kitchen to pump up that college application -- check.

The problem with the Josephson Institute's latest survey -- the 2008 Report Card on the Ethics of American Youth -- is that it contained so many bad numbers that many depressing readers were tempted to pin an "all of the above" verdict on most teens.

Consider the numbers on stealing. Nearly of third of the students surveyed -- 29,760 in 100 randomly selected public and private high schools -- admitted stealing from a store during the previous year. Also, 23 percent said they stole from a parent or relative. The numbers were lower for honors students and those who attended religious schools, but around 20 percent of them stole something from someone.

It's easy to criticize the young, but it's also important to know that they're learning these behaviors from the adults around them, said Michael Josephson, founder of the Los Angeles-based ethics center.

"Did you lie about your child's age to save money? Did you provide your child with a false excuse for missing school? Did you lie about your address to get your child into a better school?", he asked, in a commentary about the survey. "Most of us stray from our highest ethical ambitions from time to time, but we usually do so selectively, convincing ourselves that we're justified and that occasional departures from our ethical principles are inconsequential when it comes to our overall character.

"Most of us judge ourselves by our best actions and intentions, but the children who watch everything we do may be learning from our worst."

The sobering numbers leapt into headlines nationwide, while the researchers said the truth was almost certainly worse -- since 26 percent of the participants admitted that they lied on at least one or two of the prickly questions. Students took part in the survey during class sessions, with guarantees of anonymity.

Other results noted by the institute included:

* More then eight in 10 students -- 83 percent -- admitted that they lied to a parent about an issue of some importance, while 43 percent of the students in public and private schools said that they have lied to save money.

* In a 2006 survey, 60 percent of the students said they cheated on at least one test and 35 percent cheated two or more times. This year, the numbers rose to 64 percent and 38 percent on the same issues.

* The Internet makes plagiarism easy, with 36 percent of the students confessing that vice -- up from 33 percent in 2004.

* Self-esteem is not a problem, since 93 percent of the students reported that their ethics and character were satisfactory and, in a popular quote from the survey, 77 percent said, "when it comes to doing what is right, I am better than most people I know."

Buried deep in the survey form was another question that would be of special interest to clergy and other religious leaders who work with the young. When asked if they had done "things in violation of my religious beliefs" during the past year, 48 percent of those polled affirmed a simple answer -- never. Another 15 percent confessed to one violation of their personal religious beliefs.

This survey is more proof that something has gone wrong with the way Americans are teaching their young people the meaning of right and wrong, said evangelical activist Charles Colson.

"Instead of being rooted in an objective moral order that exists independently of ourselves, right and wrong are subjective -- they're the product of the person's 'values.' In that case, it makes perfect sense that people can lie, cheat, and steal and still be 'satisfied' with their ethics," he said, in a radio commentary.

"After all, they are not answerable to God or the community, only to themselves. The question isn't, 'How shall we live?' but, 'How do I feel about it?' "

NEXT: The theological content of "whatever."

Joking about Jonestown

It only takes a few words to call back the memories from 30 years ago, all those nightmare images from the jungle sanctuary in Guyana. "Revolutionary suicide" may do the trick, especially when combined with that grim quotation from one survivor, "They started with the babies." But it was another Jonestown catch phrase that leapt into the national consciousness.

Sherri Wood Emmons heard it when she accepted a job with the Christian Church (Disciples of Christ) only four years after the massacre.

"Don't drink the Kool-Aid," said a friend, laughing.

"It's understandable, I guess. We use humor to distance ourselves from things we don't understand, things that frighten us," noted Emmons, in her editorial introducing a DisciplesWorld journal issue marking the Jonestown anniversary. "It's easier to poke fun at people than try to understand them. Those crazies, we say, shaking our heads. They must have been nuts."

But there's a problem with America's three decades of sick laughter about 900-plus people drinking cyanide and fake fruit juice in honor of one man's vision of the Kingdom of God on earth.

The Rev. Jim Jones really did flourish in the American heartland and begin his ministry in Indianapolis, of all places. In the early 1960s, his idealistic, multi-ethnic Peoples Temple was embraced with open arms by the Disciples of Christ, a mainstream church at the heart of the Protestant ecumenical establishment. When he moved his flock to California, he forged strong ties to George Moscone, Harvey Milk, Willie Brown and the San Francisco political establishment.

And those Jones disciples? "They were living out their faith in wants that might shame some of us today," according to Emmons. "And they were Disciples of Christ. As much as we might like to forget that."

In other words, Jones was a charismatic, talented minister whose work united rich and poor, black and white, young and old. That was before he started preaching socialism and saying he was the reincarnation of Jesus. That was before the sexual abuse, torture, drugs and violence.

Why didn't anyone see who and what he was?

After the tragedy unfolded, the headlines marched past day after day, with each bizarre revelation adding to the horror and confusion. The Jonestown news coverage made a strong impression on me because I was young journalist, just out of college, who wanted to become a religion-beat reporter.

I kept waiting for mainstream journalists to dig into the religious roots of these tragic events, to explain what Jones believed and why his followers were so loyal. I waited a long time.

This was an important religion story. Wasn't it?

Frustrated by why I was reading, and not reading, I called the dean of the religion reporters, the late George Cornell of the Associated Press. I remember the calm anger in his voice as he explained that few, if any, major news organizations had assigned religion specialists to help cover this shocking story that centered -- for better and for worse -- on the shocking demise of a pastor and his flock.

For many journalists, Cornell explained, Jonestown was too important to be a religion story.

"I think that a lot of newspaper people, a lot of journalists, grew up in a tradition where religion, at least the substance of religion, was out of the ballpark as far as newspapering is concerned," he told me. "They hesitate to cover religion because they see it as a private matter. They don't want it in the newspaper. Of course, this attitude could also be due to their ignorance of religion."

That's why it was hard to take Jones seriously during his rise. That's why it was hard to take him seriously after he died and took his followers with him. That's why it's easier to laugh or to look away.

Jonestown was not an isolated case, explained Cornell. Anyone who wants to understand how the world works has to take religion seriously. But many journalists just didn't get it. This blind spot is real.

That was true 30 years ago and it's true today.

"I mean, look at every major flash point in the world," said Cornell. "There's almost always a religious element involved -- and it's almost always a powerful one. ... People just don't see where the hammer is falling -- where the vital brew is brewing. Religion is usually mixed up in it."