The pope and the Pentecostal smartphone

The image projected onto the giant screen above the recent Kenneth Copeland Ministries conference was not your typical clever smartphone video. Still, the crowd of Pentecostal Protestants was mesmerized because the shepherd vested in white who addressed them – in Italian, with subtitles – was one of the last men on earth they would have expected to warmly bestow his blessing on them.

Pope Francis stressed that they "must encounter one another as brothers. We must cry together. ... These tears will unite us, the tears of love. ... I speak to you in a simple way, with joy and yearning. Let us allow our yearning to grow, because this will propel us to find each other, to embrace one another and together to worship Jesus Christ as the only Lord of History."

There was another historic twist at the end. The pope from Latin America asked the flock in Texas for a spiritual favor, which would have been unthinkable during decades of bitter tensions between established Catholic churches and the rising tide of Protestant – usually Pentecostal – believers in the Americas.

"I thank you profoundly for allowing me to speak the language of the heart," said Pope Francis. "Please pray for me, because I need your prayers. ... Let us pray to the Lord that He unites us all. Come on, we are brothers. Let's give each other a spiritual hug and let God complete the work that he has begun. And this is a miracle. The miracle of unity has begun."

Copeland then took the stage, shouting, "Glory! Glory! Glory! Come on, the man asked us to pray for him!"

Many in the crowd lifted their hands and began speaking in what Pentecostal Christians believe are heavenly, unknown tongues. Copeland – a global televangelist – proclaimed: "Father we answer his request. ... We know not how to pray for him as we ought, other than to agree with him in his quest ... for the unity of the Body of Christ. We come together in the unity of our faith. Hallelujah!"

This drama was the result of relationships forged behind the scenes. The video was recorded during a Jan. 14 visit to Rome by Bishop Anthony Palmer, a Pentecostal minister from England who is part of the independent Communion of Evangelical Episcopal Churches. He traveled to Argentina five years ago to work with Catholic Charismatic Renewal leaders and also met the local Cardinal Jorge Mario Bergoglio – now Pope Francis. Their ongoing friendship led to an invitation to visit the Vatican.

The pope's video, and its enthusiastic reception by Copeland and his flock, caused a sensation on the Internet. The key was the contrast between the image of the Jesuit pope with a media-friendly flare for simple living and that of Copeland, an elder statesman of what critics call the "prosperity Gospel."

Meanwhile, some Protestants worried about Palmer's challenge to the crowd: "Brothers and sisters, Luther's protest is over. Is yours?" And some Catholics pondered the pope's statement: "It is sin that has separated us, all our sins. ... It has been a long road of sins that we all shared in. Who is to blame? We all share the blame."

Both of these reactions miss the point, noted Marcel LeJeune, the assistant director of campus ministry at the thriving St. Mary's Catholic Center at Texas A&M University. The goal of the pope's message was to demonstrate Christian unity where it could be demonstrated – in prayer and encouragement – rather than doctrinal debates.

"This is what Christian unity looks like," he argued in a commentary at the Aggie Catholics website. "It doesn't ignore the differences that we have with our non-Catholic brothers and sisters. It isn't triumphalistic. It isn't us vs. them."

At the same time, speaking as a Catholic raised in Texas, LeJeune said it was stunning to see a flock of evangelical leaders openly praying for the pope, instead of, as was common in the past, "talking about Rome being the great whore of Babylon."

Catholics and conservative Protestants have to "find some middle ground between sitting in a circle singing 'Kumbaya' and sitting off by ourselves going on and on about our many differences," he said, in a telephone interview. "We have to see each other as brothers and sisters, rather than enemies, or we will just keep driving stakes into the hearts people who are open to becoming believers."

Apple, iSacraments and this lonely age

Probing the mysteries of Christmas, Pope Benedict XVI asked his flock gathered in 2006 to ponder what this season might mean to people living in the Internet age. "Is a Savior needed," he asked, "by a humanity which has invented interactive communication, which navigates in the virtual ocean of the Internet and, thanks to the most advanced modern communications technologies, has now made the earth, our great common home, a global village?"

What the world really needed, quipped Gizmodo writer Brian Lam, responding to the pope, was a new spiritual tool. Thus, digital believers were waiting for a John the Baptist – Apple's Steve Jobs – to "unveil Apple-Cellphone-Thingy, the true Jesus Phone" during the upcoming rites of the Macworld Conference.

That online exchange set the stage for an Apple advertisement that serves as a stained-glass image moment revealing the mysterious role that digital devices now play – moment by moment – in the lives of millions, according to University of Notre Dame business professor Brett Robinson, author of "Appletopia: Media Technology and the Religious Imagination of Steve Jobs."

In the ad, a human finger reached out of darkness toward the rows of icons on the glowing iconostasis of the new iPhone screen above this incantation: "Touching is Believing." For Robinson, there is no way to avoid a connection with the biblical image of Jesus inviting the doubting St. Thomas to put his finger into the wounds on his resurrected body and, thus, "be not faithless but believing."

"It's all about the metaphors," said Robinson, in a telephone interview. "You cannot explain what cannot be explained without metaphors. Technology needs metaphors to explain itself to the world and the same is true for religion."

Thus it's significant that, for some many consumers, the use of Apple products have become what scholars have long called the "Apple cult," he said. It's also clear that Jobs – drawing on his '60s driven devotion to Eastern forms of religion – set out to combine art, technology and philosophy into a belief brand that asked consumers to, as stated by another classic ad, to rebel and "think differently."

"It's easy to get into arguments about what is a religion and what is not," said Robinson. "But there's no question that the giant glass cube of the Apple Store on Fifth Avenue" in New York City serves as "a cathedral and that people go travel there on pilgrimages and that their local Apple Stores are like local parishes. ...

"The goal is to consume something bigger than themselves and then they can draw a sense of identity from those products."

Jobs knew all of that. After fleeing the Missouri Synod Lutheranism of his youth, he went out of his way to rattle traditional cages throughout his career. This was, after all, the man whose company logo was a rainbow apple – minus one Edenic bite. He tested an early product with a prank call to the Vatican, pinned a $666 price tag on the Apple I and dressed as Jesus at the company's first Halloween party.

In his famous 2005 Stanford University address, Jobs told the graduates to "trust in something – your gut, destiny, life, karma, whatever. ... Don't be trapped by dogma. ... Don't let the noise of others' opinions drown out your own inner voice."

At the heart of the Apple mythos, stressed Robinson, is an amazing paradox, the yin-yang doctrine that Jobs was trying to sell consumers good computers in order to help them escape a chilly world dominated by bad computers. He sold his refined, graceful devices by using images of enlightenment and community, while users may end up spending untold lonely hours staring at digital mirrors in their hands or on their desks.

The bottom line: Have the products inspired by the "Jesus Phone" turned into narcissistic rosaries?

"That iPhone provides some of the comforts and a sense of security that religious faith provides," said Robinson. "It promises to connect you to the world and to the transcendent. ... Yet most people spend most of their time looking at the same five or six sites online – like Facebook – that primarily are about their own lives.

"They spend untold hours in this intimate ritual of touching those phones, clicking and clicking their way through their own interests, their own desires, their own lives. The emphasis ends up being on the 'I,' not the other."